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This model is the BlueBox (HK) - Copy of Dinky 181-G - Volkswagen Beetle in dark blue plastic.
The model has all detail cast into the main body casting. At the front the headlights and bumper are highlighted in silver as are t he rear bumper and lights. There is no interior, but there is paler blue glazing all round. The base is white plastic and incorporates the headlight lenses and bumpers (picked out in silver as previously stated. It is marked "Made in Hong Kong" on a sigle line across the centre, parallel to the axles. The wheels are black plastic cast units with a single 6 spoke hub and tyre, fitted to steel axles that are held in place by the base.
Probably issued in the 1960s or 1970s, and a bit larger than the Dinky item, I think this is a Bluebox item, although it could just as easily be by Blue Bow or any of the other Hong Kong manufacturers of the time.